The past several years have seen digital commerce rapidly replacing traditional retailers through reduced costs and rapid shipping capabilities. Amazon, Wal-Mart, eBay and other online retailers and distributors have continued to invest millions of dollars into getting items to people quickly. Lee Hnetinka has come up with an entrepreneurs dream with a solution to 3rd party logistics. The only competitive advantage that traditional retailers have managed to maintain is their ability to provide products in store. In response, Amazon has announced PrimeNow – a two-hour delivery service aimed at eliminating the need for brick-and-mortar stores. With multi-billion-dollar market cap tech giants attempting to tackle the world of speedy delivery, you wouldn’t think there would be much space for smaller fish in the pond. But Lee Hnetinka of Darkstore has different ideas – he’s created a lightning quick delivery service that has given Amazon and Wal-Mart a run for their money.
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