#106 - In this episode, Travis talks to Mark Stevens, founder of MSCO, a marketing company with the goal of improving people’s business through effective marketing and exposure of your business. He is also the author of the best-selling book, Your Marketing Sucks, which has helped open the eyes of thousands of business owners to the reality of successful marketing in today’s competitive market.
Mark and Travis share valuable insight in how to market and advertise your business to gain better exposure and recognition from your target audience. They also point out the importance of investing on marketing for your business and most importantly tracking it to see its effectivity, with the goal of reaching out to your customers and giving them the value which would make them customers for life. Mark also shares his key components to running a successful marketing campaign. These and so much more are what you can expect to gain in this episode of the Entrepreneur’s Radio Show.
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