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The Future Of Messaging Apps The End Of …google as we know it

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USA TODAY reporter Natalie DiBlasio chats with two former Google employees about "conversational commerce” — brands bringing your shopping experience into where you spend most of your time: messaging apps like SMS, Facebook Messenger, Slack, Skype and WhatsApp. Experts say it's about to disrupt the way you communicate with brands in a major way. Guests are former google employees Chris Messina, an independent product designer best known for inventing of the hashtag, and Ben Eidelson, founder of a new company Mensch Labs.

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