1. When was the last time you posted on Instagram?
2. The next time you post to social media- ask yourself- does it add value? Is it something that's going to make people feel encouraged, motivated, or care? Is it something they'll want to share?
3. Why do you do what you do?
10:35 - The online fitness space is super noisy. What's the number one piece of advice to set themselves apart in the marketplace?
12:52 - I currently have a personal training business that is thriving, a 12 week digital workout guide online, and my third mode of income will be a studio with signature classes. As far as branding goes, how do I build my brand without paying a PR company?
16:35 - How did you choose the fitness professional that is coaching you?
24:11 - I used to offer individual fitness plans but ran into trouble scaling after my business took off. What are the pitfalls of a video course instead?
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